Off to Sydney to check out the food trucks

Well done Sydney for doing something, well anything with Street Food. I mean it's not like the rest of the world isn't doing it, and all the trendy foodies in first world nations are having a bash, some with brilliant results and some well, like any business, they go under. City Council's world-wide are trying like hell to regulate something which in most places has grown out of desperation, recession, GFC, war, poverty and ingenuity. I think that our discerning pallettes will over time judge whether this will be more than a foodie craze.

Pilot project = what if it doesn't work out? What guarantees does Sydney City Council give an operator who has invested so much?

Here's the hit list, 3 nights only to taste as much as possible from:

Agape - All-organic spelt pizze and killer chocolate brownies. Twitter:@agapeorganic 

Urban Pasta - Twitter:@UrbanPasta

Let's do Yum Cha - Steamed dumplings and buns from a trailer that folds out into an Asian-style dining cart.

Vegge Patch - Veggo fare, including burgers and veggie chips, fresh juices and house-made ginger beer from a barn-shaped truck that runs on vegetable oil.

Al Carbon - Expect soft-shell tacos made in-truck, filled meat cooked on the spit and incredible salsas. Twitter: @alcarbontacos

Cantina Mobil - Tacos, nachos and burritos. Twitter: @cantinamobil

Taco Truck - Rafael Rashid started in Melbourne and is now revving up in Sydney, offering his take on tacos.

Bite Sized Delights - Pastizzi on wheels.

Eat Art Truck - Progressive barbecue-snacks from former Tetsuya's sous chef, Stuart McGill.  Twitter: @eatarttruck

Tsuru - Suckling pig on steamed Chinese buns with pickles?  Alongside tasty things on sticks. Twitter: @TsuruFoodTruck 


on 2012-06-24 03:14 by Helen Bird

Well, that was not very satisfying, my own busy schedule plus infrequent twitter feed updates, local knowledge descriptions and no MAPS meant that I could never find out where the trucks were with enough time to get to them. It was cold and windy on the Sydney streets at night, and when I thought I'd landed the chance, the truck was running an hour late, so I headed for my friends house and cooked a nice hot meal, inside.

This is really valuable learning, about the importance of communication, reliability and technology to assist a program to succeed. The phone App. still not released might solve some of this, as hopefully it will run real-time GPS updates of the trucks.

Expectation it seems can become your achilles heel, customers expect you to 'be on time', I mean imagine opening your restaurant 1 hour late? So, is it better to have no expectation at all? I mean, no app., no twitter feed, no fixed locations...just pop up and deal with whoever finds you in the moment?

On the other hand fixed locations (even Market food stalls) generally have such a good following because they are in the same place, they turn up each week, rain, hail or shine. Customer service is the backbone of any business, no matter how 'organic' the system, people will always expect a repeat performance or better.